MoviePass App Tracks Users’ Locations

The CEO of MoviePass, a movie theater subscription company, recently admitted that the company’s mobile app collects “an enormous amount of information” about their subscribers and tracks their locations prior to and after any movies they attend. Although the company’s privacy policy does state that certain user data would be collected for purposes of enhancing and personalizing user experiences, critics argue that the extent of app’s data collection was not properly disclosed to subscribers and creates a privacy concern. The NJCCIC recommends exercising caution before downloading and using any mobile app and carefully reviewing all requested permissions and associated privacy policies, as well as reading user reviews and ratings.